Crazy Saving with Coupons – “Pick Another Check-out Lane, Honey” Book Review

This post is about a book that was recommended to my wife called “Pick Another Check-out Lane, Honey(Affiliate Link)“.  The two authors cover their ingenious couponing method from soup to nuts.  My wife has just begun using this method and with the help of the Krazy Coupon Lady’s book and website, we’ve been saving lots of money at the grocery store.
    Chapter 1:
    Save 50-90% at the grocery store
    How?  First, the couponing method laid out in the book instructs you to only use a coupon on a sale item to maximize savings.  You’d be surprised how much stuff you can get for free or paid to buy from your local stores.
    “As you change the way you shop, you will no longer need to make a last-minute run to the grocery store.”
    The authors recommend building a stockpile of common items, and choosing your menu based upon what is on hand.
      Chapter 2 – From Meltdown to Miracle:
      • Success stories
      Chapter 3 – Stockpile:
      Use multiple coupons to achieve the greatest savings.  When it is a good deal, you should buy lots of product and store it for future use.  This cuts down on future shopping trips and because you got the product at a discounted price, it saves future money.
      • Stockpile in case of job loss
      • Stockpile in case of sharp food inflation
      • Stockpile in case of rise in gas price
      • Stockpile for peace of mind
      Chapter 4 – Start Coupon Collection:
      • Obtain multiple subscripts to local major newspaper with coupon circulars.
      • Buy coupons online(ebay, among others)
      • Pay attention to Catalina.  Catalina is the small gray box that prints out coupons after you grocery store purchase.
      • Coupon websites
      Chapter 5 – Anatomy of the Coupon:
      Coupons are advertisements to get you to try a new product by reducing the price and enticing customers.  Coca-cola issued the first coupon in 1894 as a marketing scheme.
      How to identify fake coupons.
      Chapter 6 – Build Coupon Binder:
      Methods for organizing your Coupon Binder
      Chapter 7 – How & When to use Coupons:
      The authors offer training on how to take advantage of the best deals.
      • Double coupons
      • “Perfect storm: Sale price + Promo + coupon”
      • Instructions on how to get things for free and/or make money.
      Chapter 8 – Life as CFO:
      Some tips on dealing with cashiers.
      Chapter 9 & 10 – Store Policies & Talking to Managers and  Coupon Fraud

      Overall, this book is a delight to read.  It is entertaining and humorous.
      Personal success:
      2 8oz Aveeno Lotion, 1 Aveeno Conditioner, 2 Aveeno Shampoo = $1.45 (saved about $30 with coupons/rebates)
      4 boxes of Cheerios = $1 (saved about $15)
      3 boxes of Raisin Bran = $4.50, plus a free gallon of milk (saved about $12)
      I have no reason to think that we won’t continue to get better and find more and more deals as time goes on.

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